Privacy Policy

Last updated: August 10, 2026

01 · Information we collect

We collect information you voluntarily provide to us when you use our website or services. When you request a demo or contact us, this may include your name, email address, phone number, dealership or company name, role, and any message you choose to send.

We also collect limited usage information automatically through analytics cookies (such as Google Analytics) — for example, the pages you visit and the general region you visit from — to understand how the site is used.

02 · How we use your information

  • To respond to your demo requests and inquiries
  • To provide, operate, and improve our services
  • To send service-related notifications and, where you have opted in, SMS/text alerts
  • To analyze website usage and improve the experience

03 · Information sharing and SMS privacy

We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties. We may share information with trusted service providers who assist us in operating our website and services (such as cloud hosting and analytics providers), and only to the extent necessary for them to perform those functions.

Phone numbers collected for SMS notifications will not be shared with third parties or affiliates for marketing or promotional purposes.

04 · Platform and session data

The eyeProfit platform records and analyzes F&I sessions on behalf of our dealership clients. Session recordings, transcripts, and related analysis are processed under our service agreements with those clients, who control access to and retention of their data. Access within the platform is role-based, and retention periods are configurable by the client. Questions about a recording made at a dealership should be directed to that dealership.

05 · Data security

We implement a variety of security measures to protect your personal information, including encrypted transport and secure cloud storage. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

06 · Third-party links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites and encourage you to review their privacy policies.

07 · Changes to this privacy policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

08 · Contact us

If you have questions about this privacy policy, contact us: